How to Increase Online Food Orders for Your Restaurant

The online food delivery industry is experiencing rapid growth, with the market expanding from approximately $108 billion in 2019 to $134.9 billion in 2023, with further projections indicating a continued rise. By 2025, the market is expected to reach around $215 billion, highlighting that online food delivery is not just a trend but a lasting shift in consumer behavior (Grand View Research)(Market Reports)(Expert Market Research). Restaurants must adapt to this evolving landscape to stay competitive and increase their online orders.

Let's explore the strategies to help you stand out and capture more customers.

Offer Exclusive Deals

One of the most effective ways to drive online orders is by providing exclusive deals. Use special offers to encourage customers to order directly from your website or app. With Voosh's Promotions Manager, you can easily create, manage and track promotions across all delivery platforms, ensuring you attract more customers while optimizing your return on investment (ROI).

2. Enhance Your Menu and Use Mouth-Watering Images

Your menu is a direct reflection of your brand. Keep it streamlined and up to date by regularly featuring best-sellers and new items that match current food trends. High-quality, professionally taken images of your dishes can increase the likelihood of online orders by up to 30%. Make sure these images evoke excitement and align with the dining experience you promise.

Voosh can enhance this by offering real-time analytics, allowing restaurant operators to pinpoint top-performing items and other insightful data on the latest customer preferences​.

3. Use Social Proof to Build Trust

Online reviews are powerful tools that influence customer decisions. A well-maintained reputation can significantly boost online food orders. Voosh's Review Manager centralizes reviews from multiple platforms, helping you quickly respond to feedback and enhance customer satisfaction, which in turn builds trust with potential customers​.

You can also display real-time activities such as reviews or recently placed orders to build credibility and engage visitors on your website.

4. Simplify the Reordering Process

In today's fast-paced world, convenience is key. Implementing a 'favorites' option for returning customers can significantly increase the likelihood of repeat orders. By allowing customers to reorder their favorite meals with just a few clicks, you create a seamless and satisfying user experience that encourages frequent purchases.

5. Leverage Multiple Platforms for Order Convenience

To stay ahead of the competition, provide customers with various ways to place their orders, whether through your website, social media, or voice-activated devices like Alexa. Large brands like Domino’s are already taking advantage of this omnichannel strategy. Voosh’s platform makes managing these orders seamless by offering centralized control over finance, disputes, promotions, downtime, and reviews across all platforms​.

6. Automate Dispute Resolution and Maximize Revenue

Dispute management can be tedious but essential for recovering lost revenue from chargebacks and incorrect order claims. With Voosh's Automated Dispute Manager, restaurants can manage disputes efficiently, recovering up to 5% of their revenue(Restaurant Technology News). This not only saves time but ensures that no revenue is lost unnecessarily.

7. Deliver Quality, On-Time Service

Timeliness and packaging are key components in creating a great delivery experience. Customers expect accurate estimates of how long their food will take to arrive. Providing quality packaging and consistent updates on delivery status can reduce customer frustration and lead to more repeat orders. Voosh’s Downtime Controller helps minimize operational disruptions by monitoring store statuses in real-time.

8. Conclusion: It's Time to Act

The shift towards online food ordering is a lasting change in the restaurant industry. By applying these strategies, you can increase your online food orders, boost customer satisfaction, and ultimately grow your business. For even greater efficiency and automation, consider Voosh.ai’s platform, which offers cutting-edge solutions like dispute management, review management, financial reconciliation, promotions, and real-time store monitoring to keep your operations running smoothly.

Book a call with Voosh.ai today and learn how our platform can put money back into your business and streamline your operations.